Chief Content Director, Purpose & Sustainability at SAP, UN Women board member, Stanford WiDS Ambassador, Bill & Melinda Gates Foundation goalkeeper
Sandra Moerch is the Chief Content Director for SAP's Purpose & Sustainability Marketing team. Leading Global Purpose Partnerships and Creative Content creation, her team acts as an ecosystem business, where content is developed on the basis of the UN Sustainable Development Goals and co-created with Partners, to drive adoption of SAP Products that serve customers and People.
Serving not only her own purpose DNA, but also SAP's purpose-narrative, Sandra develops content to achieve the company's brand and reputation ambitions by reaching new audiences differently, driving revenue growth with customers and partners, and creating long lasting employee engagement.
Since 2016 Sandra has been leading equality topics for SAP. Her journey started out with addressing gender specific challenges with external organizations to advance SAP's work by driving industry-wide action to make innovation and technology work better for women and girls. The work quickly grew to be recognized as SAP's top tiered programs in support of achieving UN Sustainable Development Goal number 5 - Gender Equality.
Over the years the work evolved to not only address gender parity gaps, but tackle intersectionality as a whole in the workplace to drive a culture of belonging. At SAP, Sandra affirmed and amplified the commitment to diversity and inclusion as imperative to business success. As a global organization with employees from 150+ nationalities, SAP employees must feel free to be their authentic selves for the company to perform at its best. The work strives to embrace different perspectives, and believe in the strength of culture, race, ethnicity, age, gender, sexual orientation, gender identity or expression, physical or mental ability, and work-life situations.
Prior to joining SAP, Sandra co-founded numerous tech and eCommerce startups; (Envywhite, RelocateU, NameHub, GoGoChina, hisTEAry...), and based on that experience, she always brings an entrepreneurial mindset to any job or task she is given.
Personally, Sandra has always been a feminist at heart, advocating for women's rights across the 3 continents and 10+ countries where she has lived. Today, Sandra evangelizes these values as Co-Founder of The Feminist Portfolio, being an active ambassador of Stanford WiDS (Women in Data Science), as well as being a UN Women Ambassador, in the capacity of sitting on the UN Women Silicon Valley Board, driving programs linked to STEAM to bring balance to the force of gender equality in Tech. Sandra was also a founding member of the UN Women program #sheinnovates, under the Global Innovation Coalition for Change (The GICC), which involved working across 24 of the most affluent cross-sector brands to create equality impact at scale.
To Sandra, diversity and imagination are imperative and key ingredients in order to kindle the fires of innovation. As an avid researcher, space enthusiast, childish soul and Design Thinker, Sandra uses imagination as a powerful tool for moon-shooting ideas that have not been thought up yet in our existing landscape, drawing inspiration from the global innovation community. Sandra is passionate about analyzing the global landscape of innovation, mapping out the findings in a framework she has designed, named The Silicon Valleys of the World, identifying global innovation hubs, and interconnecting them, from Silicon Valley, to Silicon Samba to Silicon Cape, to mention a few. All over the world she shares these concepts to inspire people to enter the impact space, and pick up creative methodologies, integrating them into their core job.
At home Sandra is a proud Chief Mommy Officer who loves to cook, hike, travel and spend time with family and loved ones. In her spare time she dedicates her time volunteering for causes impacting the lives of children and orphans.