Book IWD Speaker: Charlotte Jones

Supporting Female founders To Scale With Confidence And Build Companies That Last.

Charlotte Jones is a business leader, strategist, and speaker who brings clarity and calm to business growth and leadership.

After building a successful career working with global brands, Charlotte left to build her own business in a completely new industry during COVID, navigating uncertainty, rapid change, and high-stakes decision-making. That experience reshaped how she understands leadership, resilience, and what it actually takes to build something that lasts.

As an entrepreneur, she learned quickly how to adapt in real time, respond to shifting conditions, and see change as an opportunity rather than a disruption. More importantly, she discovered that strength doesn’t come from relentless growth alone, but from building strong foundations - healthy margins, clear capacity, resilient systems, and a culture that feels good to be a part of.

Today, Charlotte speaks candidly about the realities of leadership and entrepreneurship: making high-stakes decisions, managing pressure and responsibility, and building businesses that feel good to run... rather than ones that constantly run you.

Alongside scaling her own companies, she supports founders through her advisory work and Business Scale Academy, helping them navigate the real demands of growth so they can build businesses designed to last, not just short-term success.

---