International Women's Day collaborations

Purposeful collaboration drives gender parity​​

"Alone we can do so little​, together we can do so much​" - Helen Keller

International Women's Day ​(IWD) ​extends well beyond March 8 and continuous year-long activity is key to driving gender parity.​ By joining forces with key groups and organisations, greater impact for women is leveraged - as ongoing strategic collaborations can be very powerful.


2018 sees a number of strategic collaborations announced

Penguin Random House wants to give young readers access to new feminist icons and ideas: female authors and artists to be inspired by, women-centred stories to learn from, fantastic heroines to befriend. Classroom resources explore story lines, analyse characters, challenge stereotypes, examine language use and establish a lifelong love of reading. Get your Reading List sorted this IWD - books about women who changed the world - women who stood up, spoke out, struggled through and soared.

Ipsos Mori believes learning from different experiences provides perspective and inspires us to boldly call things into question. Ipsos delivers information and analysis to make a complex world easier and faster to navigate. The Ipsos Foundation provides educational programmes for underprivileged children and adolescents - and supports groups dedicated to rebuilding schools, helping children and families in need, and challenging health, social and economic situations.

Jungle Creations is one of the most viewed companies on social media, so they have a strong responsibility to lead inclusive conversations and challenge stereoptypes. And they confront bias head on. Followed by millions. Seen by billions. They're behind some of the most viewed social channels in the world, producing engaging content for some of the world’s biggest and best brands. Through viral videos and female-focused events, Jungle Creations is truly pressing for progress.

Where Women Work showcases the impressive work and achievements of women, while shining a spotlight on the organisations supporting them. The platform helps engage and inspire female candidates about progressive organisations and career opportunities: interns, apprentices, graduates, experienced hires, career returners, executives. Where Women Work highlights female role models, motivating further women to achieve their potential and celebrates "Prime Employers for Women" globally.

Collaborations invited

Individually we are one drop, but together we are an ocean. IWD collaborations are ongoing formalised global initiatives aimed at supporting women and advancing gender parity. Collaboration proposals are considered via a number of specific criteria. To submit a proposal, please contact us.


Areas of collaboration invited

A number of areas inform IWD's ongoing year-long activity including:

  • Education - When women and girls are educated, they're more likely to make informed choices and secure employment. Education can help women and girls escape violence and discrimination. It's also important that the education women and girls receive is free from bias and limitation. Women educators and their participation in leadership and decision making through to the highest levels, are also key to equality in education.
  • Work - When women gain employment outside the home, earn an income and advance, they often re-invest in a better future for themselves, their family and community. Pay parity is critical. And when women and girls see relevant role models they aspire to, they become motivated and inspired to achieve their potential. Prime employers for women have progressive work cultures where diversity and inclusion are valued.
  • Economic empowerment - When women are economically empowered they gain greater choice, opportunity and power in decision making. Across the world, women's economic empowerment is essential for fostering resilient and sustainable growth of economies and societies. Whether gained via paid employment or their own business, women's financial independence is key.
  • Various areas - In the arts, government, sports, community, health, media, retail or further - there are many areas where strategic collaborations can drive greater outcomes for women and the organisations supporting them.

Whether in social, economic, political or cultural contexts, it is always important for women to participate in decision making, have access to technology and celebrate achievement. Identifying, amplifying and celebrating women's achievement in all spheres of endeavour, sets a progressive benchmark and expectation for equality. Showcasing the successful achievement of women not only helps build recognition but helps broaden perception, promotes role models and challenges bias. Celebrating women's achievement inspires future generations and provides confidence and direction for others. Importantly, celebrating achievement increases women's visibility for further opportunities.


Specific criteria for ongoing IWD 2018 collaborative ventures

Following an expression of interest summarising the proposed collaboration, groups where there is great synergy are then invited to submit a more detailed proposal responding to specific criteria for formal review.

Some of these criteria include, but are not limited to, the following:

  • the overall purpose for the collaboration
  • whether the activity is well-established with proven success, or whether a newly proposed concept
  • whether the activity is truly global, or whether demographic or location specific
  • whether the collaboration is ongoing or duration specific
  • strategic objectives, key outcomes and the impact to be achieved
  • the audience or recipients to benefit from the collaboration in terms of gender parity
  • specific actions, timeframe and deliverables that will be mutually agreed
  • key measurement and performance indicators and milestones
  • resources provided and/or required by the organisation/s or group/s involved
  • credentials and legal status of the organisation or group entity
  • evidence of reach and existing relationships with further groups
  • any examples of similar activity

Successful interest will be invited to submit a detailed proposal for further consideration in response to specific selection criteria. Collaborations are strategic, mutually beneficial relationships where the synergy elevates greater outcomes for women. Collaborations are not one-way requests simply seeking promotion of activity, but where each party is equally and intensely involved in a strategic collaboration.

Please note expressions of interest should be submitted at the earliest possible moment. To explore a potential IWD Collaboration, please contact us.


Becoming a "Friend of IWD"

Each year, on an annual basis, proposals are invited from like-minded groups who share a passion for forging women's equality. "Friends of IWD" proposals are generally "once-off" collaborations (as opposed to continuous and ongoing year-long relationships as detailed above for "IWD Collaborators"). "Friends of IWD" co-deliver agreed products, services and/or campaigns that support awareness raising and action. To submit a proposal, please contact us.

Join the community